About Us

Wye Valley Produce Team

Wye Valley Produce is grown by fourth-generation farmers, the Chinn family, in the Wye Valley, near Ross-on-Wye in Herefordshire. We planted our first Asparagus crop in the Spring of 2003, and the Wye Valley brand has since expanded to include rhubarb, blueberries and green beans. The light, sandy soil and south-facing slopes of the meandering Wye Valley capture the earliest spring sunlight, and create a microclimate that is perfectly formed to produce some of the earliest, and the best, produce in the UK.

It is our attention to freshness and quality, as well as the natural advantage of our location, which makes Wye Valley Produce stand out from the rest.

  • Rhubarb


    Our Rhubarb is forced (grown in the absence of light) to deliver the sweet and tender bright pink stems that our customers love. We harvest forced rhubarb from March to July and again in September. Please click the image for some recipe ideas.

  • Asparagus

    Our Asparagus is hand-harvested and hydro-cooled down to 2° C within the hour. This ensures that it retains maximum freshness and flavour. We harvest asparagus from March to July, and September to October. Please click the image for some recipe ideas.

  • Blueberries


    We grow a range of blueberry varieties across our sheltered valley to ensure the best tasting fruit is available from June to October. All our fruit is hand-picked, chilled and packed on the same day. Please click the image for some recipe ideas.